热门帖子

Wednesday, March 27, 2013

UGG -Tom Brady

UGG Australia announced that it is partnering with NFL superstar Tom Brady of the New England Patriots to launch its first men's marketing initiative. The multi-year collaboration between the three-time Super Bowl champion and the brand will include Brady's casual footwear as well as select outerwear and accessories. UGG Australia will feature Brady in its global multimedia marketing initiative beginning with the fall 2011 collection.

"This partnership marks a new season for UGG Australia, and Tom Brady is the ideal first endorser for the brand," said Deckers Outdoor Corporation Chairman and CEO Angel Martinez."He embodies the stylish casual attitude that is at the foundation of every product we make, and is as much a style icon off the field as he is a playmaker on it."

Since 1978 when an Australian named Brian Smith first brought the high-quality sheepskin boots worn by surfers to the United States, UGG Australia has expanded its product offerings to include a full range of men's cold weather boots, slippers and casual shoes, as well as outerwear and men's accessories. In recent years, the brand history has been eclipsed by the phenomenal success of its women's business. UGG Australia's women's products include a broad assortment of footwear including boots, casuals, slippers, handbags, outerwear, and accessories.

At the time of Deckers Outdoor Corporation's acquisition in 1995, sales of the brand were $17 million. In the fifteen years since, UGG Australia has expanded both its production and distribution significantly, adding new products and new lines, including a broad assortment of footwear, outerwear, handbags and accessories, and opening 25 company-owned UGG Australia retail stores worldwide. With sales in 2010 expected to exceed $800 million, UGG Australia has been recognized as one of the biggest success stories in the footwear industry in recent decades.

"Given the global phenomenon that is UGG Australia's women's business, it's easy to forget that we started as a men's brand among California surfers," said UGG Australia President Constance X. Rishwain."Collaborating with Tom gives us the unique opportunity to create new energy around our men's product and launch our first marketing campaign targeted to the male consumer."

UGG Australia will launch the men's marketing campaign with its first athlete endorser in the fall of 2011 with a global campaign. Brady will also consult on product inspiration for future seasonal collections.

"I have worn and loved the UGG brand for a long time," added California native Tom Brady."This collaboration gives me an opportunity to work with a leading global brand with a great history and a true vision for the future of its men's collection.It's an exciting time to be part of the UGG Australia team."

Deckers Outdoor Corporation is the premier lifestyle marketer that builds niche brands into global market leaders by designing and marketing innovative, functional and fashion-oriented footwear developed for both high performance outdoor activities and everyday casual lifestyle use. Teva, SimpleShoes, UGG Australia, TSUBO, and Ahnu are registered trademarks of Deckers Outdoor Corporation.

from 

Monday, March 25, 2013

ways to clean your shoes with little money

First step- Generously wet the stain using a wash cloth. Do not over saturate it. Just enough water for the material in the shoe to suck it up.
Second step- Take a paper towel and soak up the stain. Just like you would an animal urine stain on the carpet.
Third step- Place a small sprinkle of baby powder onto the stain. Allow the powder to remain on. The powder will give your shoe a nice smell.
Fourth step- This is where the teabag comes in place. Grab 2 teabags, make a small teeny tiny slit in each one. Place onto the stain. Spritz the shoe with a water bottle.
Fifth step- To keep the teabags in place, put a rubber band around the shoe and teabag. Place a plastic bag over top, and allow the shoes to dry overnight.
The next day remove everything. The stain should be gone. To keep them fresh smelling you can also use Fabreze, or your favorite essential oil.


General Cleaning Rules-how to clean you ugg for good protect

Do your Ugg boots look dirty and worn out? Here are some simple methods for all fabrics of Uggs that will have them looking good as new in no time!
Step

General Cleaning Rules

  1. 1
    Limit your Ugg use. This will prevent having to clean them as regularly. Any areas where they can be soaked, such as puddles and streams, should be avoided. Also avoid wearing Ugg boots anywhere that they might be scratched, such as hiking trails, as the leather is soft and will scratch easily and permanently.
  2. 2
    Clean the boots by hand. It's often that the glues that secure soles, ornamentation, very thin leather parts or linings that may not be able to withstand soaking.
  3. 3
    Test for color fastness. Use a dampened white cloth towel. If the color comes off easily, you should be aware that the entire article will "bleed" dye onto other areas of the item.
  4. 4
    Dry away from heat. Ugg boots can be dried over a boot holder (hanging upside down) in a warm room and away from direct heat. Do not put your Ugg boots next to the fire or heater to dry. If you do not have a boot hanger, stuff them with paper towels, a rolled-up towel or newspaper to help them retain their shape. Leave to dry for at least 12 hours.
  5. 5
    Brush into top shape again. Once dried, use a lint brush, nubuck brush, soft cloth or a suede brush and gently brush the natural line back into the boots. This will also pick up any fluff that may have dried on during the washing process.

Cleaning Suede Ugg Boots

  1. 1
    Use a suede eraser. Gently go over the water marks and other stains that have built up on the boots.
  2. 2
    Dip a soft cloth into cool water. Wring it out. Go over the suede and make sure you have uniformly maintained the moisture in the boot color.
  3. 3
    Use specialty soap. Murphy's Oil soap works best on suede show. Take a pea-sized amount and apply it to the cloth. This can then be applied evenly over the boots.
  4. 4
    Rinse your cloth and go over the boot's surface.
  5. 5
    Pat the suede dry using paper towels. Make sure all of the excess water is absorbed.
  6. 6
    Air dry your boots overnight. Do not put them directly under the sun or in a heated environment.
  7. 7
    Go over your boots with a suede brush the following day.
  8. 8
    Apply water and stain repellant. Use a dry cloth afterwards.

Cleaning Sheepskin Uggs

This method also applies if you are trying to clean a pair of knit uggs.
  1. 1
    For minor instances of moisture absorption, talcum powder can help soak away water and prevent discolouration.
  2. 2
    Every once in a while, more maintenance may be needed. Create a cleaning mixture. Add two parts hot water and one part white vinegar into a bowl. It is recommended however, to use approved shampoo cleaners to avoid preventable damage.
  3. 3
    Soak a sponge with the mixture. Going from top to bottom, work the sponge in a circular motion over the boots.
  4. 4
    Use a soft toothbrush. If there are areas which still have stains after using the water/vinegar mixture, add some to the toothbrush and go over those areas.
  5. 5
    Rinse the boots using a sponge and distilled water. Pat the suede dry using paper towels.
  6. 6
    Air dry your boots overnight. Do not put them directly under the sun or in a heated environment.
  7. 7
    Go over your boots with a suede brush the following day.
  8. 8
    Apply water and stain repellant. Use a dry cloth afterwar

Tips

  • Fine sandpaper, or a nail brush can be used to remove more stubborn stains.
  • There are products specifically designed to clean and Deodorize your ugg boots. If you prefer to use one of these, follow the instructions on the label. The ugg brand sells sheepskin cleaner and conditioner.
  • To dry the boots more quickly, they can be stuffed with newspaper. However, to prevent the ink from transferring to the inside of the boot, blank newsprint should be bought at an art supply store.
  • Keeping your toenails trimmed might better protect the inner lining of your boots, especially if you don't usually wear socks.

Warnings

  • Never use a hairdryer or tumble dryer to dry Ugg boots.
  • Do not store Ugg boots when they are damp. This encourages mildew growth.

Things You'll Need

  • Vinegar and water
  • Leather cleaner or specified brand cleaner and conditioner
  • Soft cloth or sponge
  • Water resistant or stain-repellent spray (or both)
  • Drying stand for boots, paper towels/rolled-up towel or newspaper
  • Lint brush, nubuck brush, suede brush or soft cloth

Wednesday, March 20, 2013

Sea (from some one)i just like the sea


Sea(from some one)i just like the sea
The sea water is the bright incomparable sky-blue, the sodium hyposulfite is steady like spring early morning Xihu is same.Occasionally the breeze, only blew certainly the thin certainly thin thousands of clear small wrinkle, this caused according to expose to the sun sunlight of under the first month of summer, the golden light bright water surface appeared warm Xiu to be encouraging.I ever have not seen that beautiful sea! In the sky also is the bright incomparable sky-blue, only then several piece of tissue resemble light cloud.Smooth and level in the air, like a girl, has put on certainly the beautiful blue color summer clothes, but between the neck actually revolved section of certainly thin certainly light white gauze kerchiefs.I ever have not seen that beautiful sea day.
The tide has come front, the turbulent tide, the latter wave pushes the wave, row of platoon white and shiny tide crowds around is breaking through, the sound resembles as powerful as a thunderbolt, the potential like goes full steam ahead.The sea turned the limitless battlefield in a twinkling, the sea breeze has been blowing the point severely “the bugle”, the ocean waves as if were a lot of heroic soldier, was attacking violently to the seacoast, sent out rumble shouts.Shore over a thousand catty heavy megalith, as soon as so long as is stroked gently by the tide, as if all of a sudden “sank” “the seabed” to go.A row of platoon wave hits in the ashore, splashes piece by piece spray.This magnificent sea tide, makes me to feel that, in the vast boundless sea, is containing how many strengths, this boundless sea water causes how many poet's infinite daydream.
The setting sun falls the mountain soon, West's sky is also burning a piece of red-orange sunset glow.Sea, also is dyed red by this multi-colored sunlight, but, it wants the magnificent sight compared to the sky scenery.Because it is the activity, whenever a row of platoon wave surges, that shines upon in the wave peak the multi-colored sunlight, also red shines, simply is burning likely on a piece by piece sound of sword flame, is glittering, is rolling, vanished.But a behind row, then is glittering, rolled has been welling up, in this serene and beautiful night, I was treading the soft sand beach, along the seashore, forward walked slowly.The sea water, is stroking the valuables sand beach gently, sends out gently “brushes” the sound, late comes the sea breeze, fresh and also is cool, in my heart, has excited and the happiness which cannot say.I have been to many seashore city, these places are all pleasing, however, I most love here - - Weihai.

Monday, March 18, 2013

where ever you go i have a dream in my heart.

when i was young i often say i want to be a scientist.but now i just want to be a Ordinary people.

Tuesday, March 12, 2013

news about ugg shoes from other sites

Many people questioned the aesthetic of the boot (our Aussie friends think we're crazy for wearing footwear they see as slippers on the street), but having the celebrity endorsement of big names like Kate Moss drove sales sky high.

'Now everyone and their mother has a pair. They are undeniably a wardrobe staple, but the ubiquitous Ugg boot is no longer a style statement.

'Rather it's a pair of comfortable boots you might pop to the shops in - and you'd be hoping you wouldn't bump into your chicest friend.
Are we over Uggs? Sales of the Australian boots have fallen 31 per cent this year
'As with any trend, unless it evolves, it will die. For the Ugg sheepskin boot to make a comeback now it would take time or a total reinvention - and I'm not sure even Jimmy Choo could bring them back to life now.
'Saying that, Ugg have plenty more styles to fall back on - from very chic biker boots to heeled knee boots - so the Ugg brand is not under threat just because the sheepskin boot is no longer a trend item.'
The sheepskin boot's image wasn't helped by other bad publicity, such as doctors commenting that the shoes were bad for the feet because their unstructured design offered no support, and a judge at a recent hearing in Manchester Crown Court who ruled the footwear was unsafe to drive in.
Men will be delighted to hear the shoes are falling out of favour as in a survey conducted by the website MSN, they were voted as one of the top 10 items men don't like women to wear.
Writer Martin Daubney admitted in the Daily Mail earlier this year that he hates to see his wife Diana in the 'sexless footwear'.
He said: 'There’s never there been more sexless footwear than the Ugg, which should be renamed the Urgh. I don't know one man who likes them. Di's Ugg boots are the yang to the ying of the zipped Gucci heels she used to wear.'
Ugg have tried to boost sales of their soft boot by branching into other areas including bridal wear.
Earlier this year they launched the 'I Do' line - a three-piece capsule collection including a white sequin-studded boot, a silver suede boot with a rhinestone button, and a white fluffy flip-flop.